The New York Times

The Best Dinnerware Sets

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more› By Michael Sullivan Michael Sullivan is a writer covering kitchen equipment and ...
Forbes

How Athletic Brand Set Active Made $1 Million In One Hour

Perfecting a social media launch campaign is always a moving target, but one brand has honed a formula that has helped define its overall sales strategy. Set Active, a self-funded seven-year-old ...
Forbes

How Set Became The It Brand Of Athleisure

Lindsey Carter, the founder behind the insanely popular activewear and athleisure brand that is SET, knows how to turn a product into a must-have. You’ve undoubtedly seen this brand all over your ...
The New York Times

The Best Cookware Set

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more› By Michael Sullivan Michael Sullivan is a writer covering kitchen equipment and ...
Entrepreneur

SET Active Founder Lindsey Carter Runs One of the Country’s Hottest Activewear Brands, But She Kind of Hates Working Out

If you’ve taken a Pilates or Barry’s Bootcamp class — or even opened Instagram lately — chances are good you’ve seen SET Active‘s monochrome workout sets taking over the internet and workout studios ...